Reach-In Display Coolers with 30″ x 74″ Doors
Crystal Merchandiser® Brochure
Full Line Brochure
Crystal Merchandiser® Beverage Product Sheet
Crystal Merchandiser® Dairy Product Sheet
Crystal Merchandiser® Deli Product Sheet
Crystal Merchandiser® Fresh Meat Product Sheet
Crystal Merchandiser® Produce Product Sheet
Crystal Merchandiser® – All Applications
Don’s Quality Market – “Cold Products & Hot Sales”
Fresh Madison Market – “Taking Fresh to the Top of the Green Scale”
“A Case Study in Effective Merchandising”
Crystal Merchandiser® Fresh Meat White Paper
EPA 2017 Refrigeration Regulations
“High-Glide Refrigerants: What’s the Point?”
“We’ve Got Your Back”
“The State of Refrigerant Regulations” (2019-2023)
“The National Plan for Refrigerant Regulations”
Guides & Reports
Reach-In Case Model ID Chart (Nomenclature)
Case Color Chart
Crystal Merchandiser® 30″ Door Lineup Lengths
Crystal Merchandiser® Tip Sheet
Obtain proof for incentives for ChillBrite™ Lighting from the DesignLights Consortium: DLC Qualified Products List
Up to 84% Annual Energy Savings
Sitting behind 74″ tall CoolView™ doors, your products are kept at a consistent cool temperature. Couple that with its built-in 6′ Zero Zone ChillBrite™ LED lighting and our most efficient coil technology, and you have a recipe for reduced utility bills and increased sales.
“Energy savings are incredible and product display is one of the best that we have seen in the industry.”
– Store Manager
Up to 50% Less Shrink
Thanks to its energy-efficient design, this reach-in display cooler can reduce product shrink by as much as 50%. Retailers feel confident they are serving shoppers the freshest products possible.
“Since we began using the Crystal Merchandiser®, our shrink on bagged salad and cut fruit has been reduced by as much as 50%. The consistent temperature is key.”
– Produce Manager
Up to 35% More Facings
Whether you want to increase product variety or simply just be able to merchandise more products visible to shoppers, the RVMC30 reach-in display cooler is designed to maximize interior space. Because of its crystal clear visibility, shoppers can easily see products down an entire lineup.
“The variety has increased dramatically. These cases just hold so much more. We’re really thrilled with them.”
– Store Owner
Up to 25% More Packout
Featuring a 100% usable interior, the Crystal Merchandiser® reach-in display cooler was designed to maximize product packout. Remove products from your back room and reduce employee stocking labor costs with the RVMC30.
“You get a better vertical set with these cases than you would in an open air case because you can adjust to what you want. So, you can actually improve variety.”
– Store Manager
More Options for You
Featuring a 4 3/4″ deeper bottom basket, this display case can hold up to 22% more products across a 5-door lineup.
Rear Load Accessibility
Both the standard RVMC30 and deep version can be ordered with rear load accessibility, which makes stocking and merchandising even easier.
Eliminate the need for a refrigeration system in your back room with a field-installed top-mount condensing unit kit. Hybrid™ display cases allow for superior accessibility, making installation and maintenance simple.
Responsible Energy Conservation
Your customers might be interested to know that your new display coolers save up to 84% in annual energy costs over open multi-deck cases. This is good for the environment and helps keep your operating costs down with lower utility bills. For every Crystal Merchandiser® case purchased, the new “Responsible Energy Conservation” decal is provided to help you share this message with your customers.
Look for state and federal incentives for renewable energy and energy efficiency in your area: Database of State Incentives for Renewables & Efficiency (DSIRE)
Obtain proof for incentives for ChillBrite® Lighting from the DesignLights Consortium: DLC Qualified Products List