Crystal Merchandiser® Medium Temp RVMC30D Deep Case
Extra space can be valuable in any department in a store. Another store manager said, “In the yogurt section, with the old open cases that weren’t self-feeding, you would have to restock after you sold 6 units—or pull it all forward. But in this situation, you fill it once, you go back in mid-day and refill it. I mean, the labor savings is astronomical—about an hour and a half a day. That’s one of the ways we’ve been able to cut some inefficiencies.”
#4: More Efficient Use of Floor Space
Part of the genius of the Crystal Merchandiser® is that in addition to offering more facings and packout, the case actually uses less floor space within stores. The Crystal Merchandiser® is only 39 1/2″ from the back of the case to the front of the door handle. It is up to 7″ narrower than multi-deck cases. This allows retailers to use that space elsewhere or to simply have wider aisles, which shoppers appreciate.
#5: Reduced Shrink & Increased Shelf Life
The Crystal Merchandiser® also helps stores by reducing product shrink and increasing shelf life, which is especially pertinent to meat departments and produce departments.
In the words of a meat department manager, “Are the products holding up better? Absolutely! There’s no question it’s enhanced the shelf-life of the products.” The manager also reported that the meat held its vibrant, fresh color longer. A meat cutter told us, “It actually preserves the meat longer, gives it more life. It’s better for the customer; they get a fresher product. It’s better for us, as a company; we save more money, and we sell more, too.”
This benefit carries over to the produce department. Anything you put in the Crystal Merchandiser® stays fresh and beautiful longer. Spoilage is down, and shoppers take home produce that is fresher. As a produce department manager told us, “Since we began using the Crystal Merchandiser®, our shrink on bagged salad and cut fruit has been reduced by as much as 50%. The consistent temperature is the key.”
Are You Ready?
Have you fallen in love with the Crystal Merchandiser® too? Now is the time to contact the Zero Zone sales team to choose the Crystal Merchandiser® for your next store.